Rat Rod or Restore: 1950 Ford Custom Deluxe Club Coupe V8 – Sold!

Mar 2020 | Classifinds, Free For All Friday

Update: This one got away, but if you have your heart set on something similar, email us the details of what you’re looking for or call Rudy directly at (908)295-7330

One look and we immediately fell in love with the simplicity and patina of this 1950 Ford Club Coupe just listed on Craigslist in Schuylkill Haven, Pennsylvania the current caretaker wants $6,500 for. Equipped with a running flathead V8 and a three-on-the-tree manual transmission,  a quick check of the Hagerty Insurance Online Valuation Tool confirms this private seller has his Ford priced $900 below the current #3 “Good” estimate of $7,400.  

The car credited for saving Ford shortly after World War II.  Popularly called the “Shoebox Ford” for its slab-sided, “ponton” design, the 1949 Ford helped usher in modern streamlined car design with changes such as integrated fenders and more.  After sticking with its well-received previous model through the 1948 model year, Ford completely redesigned its bread-and-butter car for the year 1949.  While the six- and V8 motors remained the same, this was an all-new car in every other way, with a modern ladder frame now supporting a coil-spring independent suspension in front and longitudinal semi-elliptical leaf springs in back. The engine was moved forward to make more room in the passenger compartment and engines replaced the antiquated torque tube with a modern drive shaft. Ford’s popular 90 horsepower 226 cubic inch L-head straight-6 and 100 horsepower 239 cubic inch Flathead V8 remained.  The 1949 and 1950 styling was similar, with a single central “bullet” in the frowning chrome grille.  In the center, there was a red space that had either a 6 or 8 depending on if the car had the six-cylinder engine or the V8. Ford renamed the trim lines for 1950, with “Standard” becoming “Deluxe” and “Custom” renamed “Custom Deluxe”. The new Fords got the now-famous “Ford Crest” which appeared on the division’s vehicles for many decades in one form or another.

Here’s a commercial for the 1950 Ford highlighting the features and benefits of the car line.  We’re not sure how you’re supposed to notice the “colorful new dashboard” in a black-and-white commercial, but okay…

The best part about this Ford is the seller’s bold assertion you can drive the car home as he’s apparently completed a lot of work to the driveline in order to make it roadworthy.  Once in your garage, the world is your oyster on what to do with the car from there.  Personally, after clear coating the existing exterior patina, we’d focus our efforts on making the interior a more inviting place to want to ride in.  Please comment below and tell us what direction you would take this Ford in.  Good luck with the purchase!

Here’s the seller’s description:

“Bring a license plate and proof of insurance and drive it home excellent running v8 drives great alot of work done to drive line clear coat as a Rat Rod or restore unmolested car

Rat Road, Restomod, or Restore: what would you do with this Ford?  Comment below and let us know!


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