Video Victory: 1954 Packard 300 Ultramatic Touring Sedan – Sold?

Oct 2020 | Classifinds, Free For All Friday

December 17th Update – We just confirmed the Craigslist ad for this Packard expired and with no replacement listing found, we’re assuming this car sold.  This one may have got away, but if you have your heart set on something similar, email us the details of what you’re looking for or call Rudy directly at (908)295-7330.

“Even a blind squirrel catches a nut once in a while.”  That expression came to mind putting together the feature for this 1951 Packard 300 Ultramatic Touring Sedan. That’s because while searching for a video about the make and model’s history, we came across a nice clip the private seller just posted on YouTube but neglected to add the link to his car’s description.  That’s a shame because it’s a classic example of how even a basic video can help sell a classic car much better than a brief description and a few pictures.  This Packard originally listed for sale in October 2020 on Craigslist in Chestertown, Maryland with an asking price of $6,500.  Researching the Collector Car Market Review Online Tool reveals the private seller has their Packard priced between this guide’s #4 “Fair” estimate of $3,625 and its #3 “Good” appraisal of $7,325.  The Hagerty Insurance Online Valuation Tool as a second data point is a bit more optimistic as this guide confirms this private seller has his Touring Sedan priced between the #2 “Excellent” appraisal of $10,000 and the #3 “Good” estimate of $5,900.

Independent automaker Packard Motor Car Company built and sold its 300 sedans for only two model years: 1951 and 1952.  The 300 represented the upper mid-range Packard model and provided better appointments than the Packard 200 or 250 models. The premier Packard offered during these years was the Packard Patrician 400.

For both model years, Packard built the 300 only as a four-door sedan mounted on Packard’s 127-inch wheelbase.  The car included the basic trim appointments found in the 200 and 200 Deluxe model lines and included tinted windows, a robe rail for backseat passengers, and striped interior fabrics. Exterior trim included full wheel covers as well as Packard’s graceful Cormorant hood ornament. The 300 also received a wrap-around rear window shared with the Patrician models.

Power for the car in both years came from Packard’s venerable Super Eight engine, the 327-cubic-inch “Thunderbolt” inline eight.  A three-speed manual shift was standard while most like the example featured here came equipped with Packard’s optional Ultramatic automatic transmission.

As mentioned earlier, we think you’ll agree the seller’s video not mentioned in his Craigslist ad does a much better job of helping potential buyers visualize their next purchase much better than still pictures can do:

Other than the need to get switch-out the outboard motor tank for the original freshly lined unit as soon as possible, the video above sold us on featuring this Packard. Good luck with the purchase!

Here’s the seller’s description:

“For sale, I have my 1951 Packard 300. I picked the car up about 6 months ago, however, due to another recent acquisition I have to sell the Packard. During the last 6 months, I have:
-Purchased all new brake components from Kanter Auto (master cylinder, brake pistons, shoes, springs, and a rear drum)
-Replaced the coil, points, condenser, plugs, wires, distributor cap, and rotor
-installed a new battery
-Installed 4 new Coker reproduction BF Goodrich tires
-And performed various other time up things.
The car is very clean, and very rust free except for a few very small holes in the drivers foot well. The car does need the fuel tank lined, I have been driving it off of an outboard motor fuel tank. It has been very reliable for me in the last few months, and I have put over 1000 miles on it.

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