Parade Float: 1967 Cadillac DeVille Convertible – SOLD!

May 5, 2021 Update – A beautiful land yacht at a very market correct asking price likely helped sell the Caddillac quick, as we confirmed the seller of this “Classifind” deleted their listing, so we’re now able to call this one “SOLD!” While this one got away, please reach out either by email or call Rudy directly if you’d like to be informed when we come across something similar.

By 1967, Cadillac’s trademark tail fins dating back to 1949 were gone from all of its models. While that styling element has run it’s course, Cadillac was still building large land yachts as this red-over-red DeVille Convertible originally on Craigslist in April 2021 in Fort Montgomery, New York offered at $19,500 currently. Comparing that price against the Hagerty Insurance Online Valuation Tool confirms the private seller has their DeVille priced $1,200 less than this guide’s #3 “Good” estimate of $20,700.  As a second data point, the  Collector Car Market Review Online Tool reveals the current caretaker of the past 35 years currently has his Caddy priced between this guide’s #3 “Good” estimate of $12,800 and its #2 “Very Good” appraisal of $21,000.

Cadillac redesigned its third generation De Ville for the 1965 model year.  Now named with a capital “D”, DeVille denoted Cadillac’s mainstream model, falling between the Calais (which replaced the Series 62) and the Sixty Special and Eldorado. Despite a complete redesign, the new DeVille rode on the same 129.5-inch wheelbase. Stylists canted the tailfins slightly downward while sharp, distinct body lines replaced the rounded look. Also new were a straight rear bumper and vertical lamp clusters. The headlight pairs switched from horizontal to vertical, thus permitting a wider grille. Curved frameless side windows appeared, and convertibles acquired tempered glass backlights. New standard features included lamps for luggage, glove, and rear passenger compartments combined with front and rear safety belts. Power was still supplied by the 340 horsepower 429 cubic inch V8. Perimeter frame construction allowed repositioning the engine six inches forward in the frame, thus lowering the transmission hump and increasing the interior room.  A padded vinyl roof was a $121 extra-cost option on the hardtop model. All four DeVille models had small “Tiffany-like” script nameplates on the ends of their rear fenders just above the chrome side molding.

The 1967 DeVilles were extensively restyled. Prominent styling features were given a powerful frontal appearance with a forward-leaning front end, long, sculptured body lines, and redefined rear fenders that had more than just a hint of tail fins in them. The full-width, forward-thrusted “egg-crate” grille was flanked by dual-stacked headlights for the third consecutive year. The squarer cornered grille insert had blades that seemed to emphasize its vertical members and it appeared both above the bumper and through a horizontal slot cut into it. Rectangular parking lamps were built into the outer edges of the grille. Rear-end styling revisions were highlighted by metal-divided tail lamps and a painted lower bumper section. Tiffany-style chrome signature scripts were again found above the body side molding on the rear fenders. New standard DeVille features included non-glare rear-view mirror, electric clock, Automatic Climate Controls, padded dashboard, Hazard Warning system, outboard seatbelt retractors, and rear cigarette lighters in all styles. A slide-out fuse box and safety front seatback lock for two-door models were additional Cadillac advances for the 1967 model year. Technical improvements included a revised engine valve train, different carburetor, Mylar printed circuit instrument panel, re-tuned body mounts, and a new engine fan with a clutch for quieter operation. A GM-designed Energy Absorbing steering column and safety wheel became standard for all models.

We love the color combination as well as the very long-term ownership by someone who appears to have used their DeVille on nice Sundays and for local parade duty.

Here’s the seller’s brief description:

“Great shape. Runs good. I have owned it for 35 years.84000 miles.
Always garaged. Used on Sunday and parades. Time for a new serious owner.”

Show or go: what would you do with this Cadillac survivor?  Comment below and let us know!