Owned 33 Years: 1967 Mercedes-Benz W100 230 “Fin Tail”

August 13, 2021 Update- The high bid for this 1967 Mercedes-Benz W110 230 “Fin Tail” Sedan Guys With Rides auctioned recently did not meet the seller’s reserve of $10,000, so we will continue to feature the car for sale on our Rides Still Available page.

If you agree with the seller’s reserve price, you can register and click the “Buy Now” button to start the process. If you would like to make a realistic counteroffer, you can call Rudy at (877) 468-6497

The Guys With Rides offered this driver-quality 1967 Mercedes-Benz W110 230 “Fin Tail” in a reserve auction. Bidding commenced at 1:00 PM Eastern on Friday, July 30, 2021, and continued through Friday, August 13, 2021, at 6:30 pm Eastern time. This vintage Mercedes is currently located in Hampton, Virginia conveniently between your choice of either Williamsburg or Norfolk International Airports.

Current High Bid = $1,000

Reserve Meter – the green bar indicates how close the high bid is to the seller’s reserve price. When the green bar is full, the reserve has been met!

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To inspect all of the pictures provided, click on the photograph below to enlarge it and then click on the gray “<” and “>” icons to navigate through all of the other stills in this carousel:

Mercedes-Benz produced their Second Series W110 for the three model years 1966 through 1968.  Production of the new 200, 200D, and 230 models started in July 1965 at the Mercedes’ Sindelfingen, West Germany facility. Visually, the second series models had the front indicators relocated from the top of the front fenders to below the headlights. At the rear, the taillights were squared off and the chrome trim was revised to feature two horizontal trim strips instead of chrome-trimmed tail fins. All models now featured air outlets with chrome trim on the C-pillars (identical to the W111 models). Inside, there were very few changes except all models now featured reclining front seats and a central armrest in the back seat.

If you’re looking for a mechanically sorted W110 sedan you can use as a daily driver or perhaps you have an interest in cosmetically restoring a vintage Fin Tail, then this 230 sedan may be the car for you.

George, the current caretaker of this 230 Sedan, purchased the car thirty-three years ago in 1988 in Morristown, New Jersey for his Daughter. When she didn’t like driving a vintage Mercedes, George found himself using the car himself on weekends. When George retired to Hampton, Virginia, he used the car to make the trip and has only driven it only three to four times per month ever since.

After deciding to sell his Mercedes, George had his trusted mechanic perform the following to ensure the car is reliably road-ready for the next owner:

  • Full tuneup and system check.
  • Replaced brake pads.
  • Removed and reconditioned gas tank.
  • Removed and rebuilt carburetor.
  • Installed gasket on brake master cylinder.
  • Replaced and balanced all tires.
  • Installed a new battery.
  • Replaced the fuel filter and water pump.

The picture below provides the link to the complimentary LemonSquad.com Pre-Purchase Inspection (“PPI”) completed in June 2021 for this auction.

Click on the picture below to review all three pages of the complete report:

To help you make informed bids, we’re providing a link to Classic.com, the analytics and search engine for the Classic Car market, that provides an interactive graph of recent comparable sales in the past two years. By clicking on the green dots, you can navigate to each comparable car sold as a way to help you make an educated bid on the car we are featuring for auction here:

If you have any questions about this 1967 Mercedes-Benz W110 230 Sedan, please leave a comment below or feel free to call Rudy directly at 877-468-6497.  Thank you for looking and happy bidding!

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