Grocery Goat: 1969 Pontiac LeMans Custom S Wagon – Sold?

October 5, 2021 Update – We just confirmed the listing for this “Classifind” expired, so with no replacement found we’re assuming this ride “Sold?” While this one got away, please reach out either by email or call us directly if you’d like to be informed when we come across something similar.

If the Muscle Car Era had one constant among every manufacturer, it was the fact that any big engine, small body offering was limited to a brand’s two-door body styles. However, the commonality of parts combined with a robust supply of restoration hardware makes it easy for someone to build a tribute Muscle Car station wagon.  Our latest example is this 1969 Pontiac LeMans Custom S sporting a GTO front clip originally listed in September 2021 on Craigslist in Raymond, Maine with reproduction Hurst wheels and a custom two-tone paint job.

Unfortunately, the Hagerty Insurance Online Valuation Tool does not provide valuations for LeMans station wagons currently.  However, a check of the  Collector Car Market Review Online Tool reveals the asking price is nearly thirteen thousand dollars above this guide’s #1 “Excellent” appraisal of $21,600 for a stock Lemans Safari model. Potential buyers will need to determine whether the wow factor of what is likely a one-off example warrants such a premium.

Not satisfied the Tempest and LeMans brands captured enough buyers on price, for 1969 Pontiac’s marketers replaced the “Tempest Custom” trim level with the “LeMans Custom S.” Pontiac provided the LeMans Custom S trim no fewer than six different body designs: two-door convertible, hardtop coupe, sports coupe, a 4-door sedan, a 4-door hardtop, and a station wagon. The sports coupe can be differentiated from the hardtop by the presence of a vent window in the front door. Interior and exterior appointments fell between the Tempest and the LeMans and GTO.

The Custom S came standard with Pontiac’s unique overhead camshaft, 175 horsepower, 250 cubic inch, in-line six-cylinder engine. Also available was a 230 horsepower version of this engine in “Sprint” trim. V8 options were limited to either a 265 horsepower two-barrel or 330 horsepower four-barrel-topped 350 cubic inch V8. Pontiac dropped the Custom S nameplate was dropped after the 1969 model year and replaced it with the LeMans Sport for 1970.

The US Auto Industry YouTube Channel provides this 1969 Pontiac Commercial launching the brand’s entire line up for that model year:

We love the concept of this LeMans Custom S wagon and it appears to be a very clean, nicely restored car, but candidly we really wish this LeMans Custom S sported the unique overhead cam six rather than the ubiquitous 350 V8.

Here’s the seller’s description:

“1969 Pontiac Lemans Custom S Station Wagon with GTO nose, 49,xxx miles, 100% totally rust free, numbers matching 275hp 350/ turbo 400, new 2 1/2” Flowmaster exhaust from manifolds back with X-pipe, beautiful custom Bronze/Expresso Brown paint, original upholstery, new carpet, fold down rear seat, beautiful original gold interior, new KYB shocks and upgraded sway bars front and rear with boxed lower control arms, new 15 inch Hurst wheels with Cooper Cobra tires. Front parking lamp assemblies are on backorder. This car runs and drives beautifully, only needs a new headliner to be show ready.

If you want something no one else has, then you need to check out this wagon, This wagon gets a ton of attention wherever we go, Try to find another Lemans Custom S wagon this clean“

Show or go: what would you do with this unique LeMans Custom S Wagon?  Comment below and let us know!