Cannibalized Convertible: 1964 Ford Falcon Sprint 260/Auto 35K – NOW $32,500
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September 5, 2023 Update – The seller of this stunning ’64 Falcon Futura lowered the asking price in their existing Craigslist ad from $39,500 to $32,500.
Cannibalization in industry refers to when the launch of one product takes sales away from another established offering from the same company. When Ford launched its sporty new Mustang in April 1964, sales of higher-trimmed versions of the company’s extensive Falcon line took a direct hit. Despite featuring a redesign for 1964, sales of two-door hardtop and convertible Falcons declined so much in 1965 that Ford marketers removed those body style offerings when it launched the revamped 1966 Falcon lineup.
The irony of this cannibalization is two-fold. Look carefully at a 1964 Falcon parked side-by-side with a 1965 Mustang, and you’ll quickly see how similar they really are underneath their distinctly different exterior sheet metal. When new, consumers wanted the hot new Mustang versus the space-race-themed second-generation V8-powered Falcon Sprint. Fast forward to today, however, and people will gravitate to the occasional Falcon seen at a car show versus the typical sea of vintage Mustangs found at nearly every event. A second-generation Falcon also benefits from the bevy of parts available for Mustangs that essentially are interchangeable.
This Wimbledon White over Rangoon Red 1964 Ford Falcon Sprint convertible for sale, first spotted in August 2023 on Craigslist in Scottsdale, Arizona, is a rare low-mileage survivor example of the top trim model that year. With just over 35K original miles, the seller reports that everything, short of the radio, works in their Falcon Sprint for sale. That includes the dash-mounted tachometer Sprints featured. The seller mentions that the car’s drum brakes pull, so a rebuild is likely in order before the next caretaker considers any long trips in this Ford Falcon Sprint convertible for sale.
Currently offered for $32,500 (the original ask was $39,500), Classic.com, the analytics and search engine for the collector car market, confirms the ask is within the range of this guide’s six-month rolling results trend for similar 1964 Ford Falcons of all body styles and trims offered that year. By clicking on the green dots in the graph below, you can get a sense of what comparable examples sold for recently:
As a second data point, the Collector Car Market Review Online Tool reveals the seller’s ask falls a tad above this guide’s #1 “Excellent” appraisal of $37,600. The seller hints they are open to cash offers.
The 1964 Ford Falcon Sprint Convertible is a classic American car with a special place in automotive history. It was a part of the first generation of Ford Falcon vehicles, which were introduced in 1960 as a response to the growing demand for compact cars. The Falcon Sprint variant, introduced in 1963, was designed to add a performance-oriented touch to the Falcon lineup.
The 1964 Falcon Sprint Convertible boasted a sleek and clean design typical of the era, focusing on understated elegance and aerodynamics. Its lines were simple yet elegant, characterized by smooth curves and a slightly boxy shape. The convertible version featured a power-operated folding top that could be lowered to enjoy open-air driving. Chrome accents and trim pieces adorned the exterior, emphasizing the car’s classic look.
One of the highlights of the Falcon Sprint Convertible was its performance-oriented engine. It was powered by a 260 cubic-inch (4.3-liter) V8 engine, which was a significant upgrade from the smaller inline-six engines commonly found in the standard Falcon models. This V8 engine produced around 164 horsepower and 258 lb-ft of torque, giving the car a substantial power boost compared to its more utilitarian siblings. The Sprint Convertible was available with either a 3-speed or 4-speed manual transmission, contributing to its sporty driving experience.
Inside, the Falcon Sprint Convertible exuded a combination of comfort and vintage charm. The cabin featured bench-style seating upholstered in vinyl or cloth, providing enough space for up to four passengers. The dashboard design was straightforward, with clear and easily accessible controls and gauges. While the interior was not overly luxurious, it offered a pleasant driving environment for its time.
The Falcon Sprint Convertible of 1964 came with a range of relatively advanced features for the period. These included options such as power steering, power brakes, and an upgraded suspension system that enhanced the car’s handling and ride quality. Additionally, bucket seats were available as an option for those who wanted a more sporty and personalized feel.
The 1964 Ford Falcon Sprint Convertible remains a sought-after collector’s item and a symbol of the early 1960s American automotive landscape. It holds value not only due to its performance capabilities but also because of its significance as one of the early attempts to introduce a more powerful engine into a compact car platform. The Falcon Sprint Convertible, along with its coupe counterpart, played a role in establishing the “pony car” segment and laid the groundwork for the iconic Ford Mustang, which was introduced shortly after.
Owning and restoring a 1964 Ford Falcon Sprint Convertible today is a labor of love for enthusiasts who appreciate its historical significance, classic styling, and the raw driving experience it offers.
The US Auto Industry YouTube Channel features this 1964 Ford Falcon commercial with actress Shirley Booth in character as Hazel from the 1960s TV show:
As a past owner of a Wimbledon White over Rangoon Red Falcon convertible from the same model year, this 1964 Ford Falcon Sprint convertible for sale appears to be a very nicely preserved low-mileage survivor car. With an ample supply of replacement parts for these cars as well as an active club network, this Falcon Sprint provides all the benefits of owing a first-generation Mustang in a much more distinct package.
If you are serious about buying this Sprint convertible, you can start the conversation by using the contact information provided by the seller in their Craigslist ad. When you connect, please mention that you saw their Falcon featured here on GuysWithRides.com. Good luck with the purchase!
Here’s the seller’s description:
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